Optimal Insights

Plain-English answers to your questions about technology best practices.

The Executive’s Guide to Artificial Intelligence

There’s a lot of talk around Artificial Intelligence (AI) these days, and sentiments range from curiosity to outright fear. The complexity and implications of this technology is already plenty to wrestle with on a personal level. For business leaders, the uncertainty is amplified. Consider the recent stir about the Zoom

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Scam Tactics You Need to Know

We’ve reached another inflection point in the ongoing evolution of cybersecurity. For years and years IT service providers like us have been talking about how pivotal employee education is to your organization’s security. This defensive measure has become so fundamental that we include it as part and parcel of our

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Will Sloppy IT Cost You Talent?

There is a link between technology and employee engagement. But let’s be real: Are you ACTUALLY at risk of losing talent due to a poorly architected or supported IT environment? As our businesses become more dependent on technology, our employees require — AND EXPECT — a higher-level IT environment. While

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How to Get Buy-In for Cybersecurity Investments

There’s not a technology initiative under the sun that will be successful without buy-in. We’ve seen this first-hand over the three decades we’ve been in the IT service industry. Something else we’ve seen more than a few times: No matter how frightening cybersecurity statistics get, your leadership doesn’t think anything

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