Optimal Insights

How Much Does Strategic IT Planning Cost for Associations (Trade/Professional)?
For trade and professional associations in particular, technology can have an incredibly large impact on the efficiency of your operations and the overall success of your mission. Unfortunately, this kind of harmony between IT and business does not tend to flow naturally and of its own accord; in order to

How Much Does Server Colocation Cost? (Video)
Having servers on-site at your office can be a pain—your equipment needs to be in a strictly temperature-controlled area that is completely secure from all angles but is still relatively accessible so that it doesn’t take you ten minutes just to access your device and don’t even get us started

IT Budgets for Associations (Trade/Professional): Key Elements to Consider
Many of Optimal’s longest-standing clients are trade and professional associations in the DC, Maryland, and Virginia area. After working with these types of organizations for over two decades, we’ve become quite familiar with not only how associations are unique in the nonprofit arena, but also how technology tends to play

IT Budgets for 501c3 Nonprofits: Key Elements to Consider
Budgets in general are an incredibly stressful undertaking. For organizations specifically designed not to make profit, they can be a flat-out nightmare. After working hand-in-hand with DC, Maryland, and Virginia 501c3 nonprofits for almost 25 years, we know all too well how challenging it can be for organizations like yours